Heineken and Krups bringing BeerTender to the States
Heineken and Krups have been peddling their LCD-equipped keg / fridge in Europe for a little while now, but the companies are going to give it a shot in the States and see if those American go for this whole “cold beer” thing. The unit is built to hold a 5-liter Heineken keg and keep it tasting fresh and cold for about 30 days. The LCD indicates temperature and lets you know when beer is running low. You can buy it in March from Williams-Sonoma and everywhere in April for $400.